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Pie Man - Logo Design

Project Type

Brand Identity, Logo Design, Brand

Date

June 2021

CLIENT: PIE MAN - FULL-TIME HERO - INDEPENDENT MERCARI SELLER

PROJECT/PURPOSE: The project aims to create a logo that Pie Man will use to help brand his business. Possibly as his business evolves, the logo will grow with him and continue to be used as part of his complete brand identity for business cards, packaging, accessories, and more.

Pie Man is attracted to bright colors and minimalistic designs. He wants the logo (or logotype) to be straightforward, clear, and legible. He also wants to avoid decorative typefaces, complex shapes or forms, and unnecessary colors that might make the design look busy.

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